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Apple "Bounce"

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Client: Apple

Edited by: Paul Hardcastle

Editorial Company: Trim / Cosmo Street

Trim’s Paul Hardcastle cuts Apple’s latest short film “Bounce”. In it, music and fantasy merge seamlessly, turning an ordinary day into an impossible journey. “Bounce” represents a life where the feelings of freedom that technology brings become a reality. The film was featured in Ad Age as an “Editor’s Pick”. Read an in-depth review of the film here.